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Events

Air Esscentials Adds Important Sensory Element To “Social Media On The Sand” Conference Hosted By Beaches Resorts, Turks & Caicos Islands

Miami, FL (October 14, 2019) – Beaches® Resorts is gearing up to host its annual “Social Media on the Sand Conference,” an exclusive invitation-only event …

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Events

Air Esscentials to Exhibit at 2019 JCK Jewelry Show

Miami, FL (May 22, 2019) – Air Esscentials, leaders in environmental scenting for US retail, hospitality, residential and healthcare markets, will once again be exhibiting …

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Events

Nothing Smells Fishy at Dallas World Aquarium

MIAMI, Jan. 28, 2021 /PRNewswire/ — Air Esscentials has been a valued partner of The Dallas World Aquarium for the past eight years. Ranked among the top travel …

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Events

The Secret Company Behind Great Smelling Businesses: Air Esscentials

MIAMI, Jan. 22, 2020 /PRNewswire/ — If you have ever walked into a building and noticed a great smell, the chances are excellent that Miami-based Air Esscentials is …

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Events

Air Esscentials Provides Scent for Miami’s Jungle Island Attraction

MIAMI, July 22, 2019 /PRNewswire/ — Jungle Island, South Florida’s iconic attraction, has chosen Air Esscentials to provide scenting for its newly renovated event spaces. Jungle Island, which is …

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Uncategorized

Air Esscentials’ Disinfectant and Sterilization Program for Hotels

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Fragrances

Scents to Combat Anxiety

In these stressful times, you probably are dealing with a variety of worries. Will you or your loved ones get sick? Will your business survive? …

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Health

Navigating the Corona Virus Crisis

The corona virus is negatively impacting businesses across the world as people avoid socializing and even leaving their homes. Although there is sure to be …

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Health

Scent to Reduce Stress & Improve Immune Response

In these turbulent times, ambient scent may be the last thing on your mind. But did you know that hospitals, doctors’ offices, nursing homes and …

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Neuromarketing

A Lot of What You Think You Know About Marketing Is Wrong

Traditional marketing is based on certain assumptions about the way people take in information and make decisions. For example, that consumers need to pay attention …

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Uncategorized

Enhancing Performance on Work Tasks

If you own or manage a business, you want to make sure that your employees are being productive. A surprising way to help workers concentrate …

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Experiential marketing

Using Scent to Encourage Movement

If you have a large space, there may be times when you want to attract customers or guests to one area. For example, a store …

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Services

The Role of Smell in Health Club Memberships

If you own or manage a health club or gym, you know that it is much more cost effective to keep your members than to …

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News Articles

New App Lets You Control AE Scent Diffusers

Air Esscentials has just released a new app for Apple and Android phones that lets you program your Air Esscentials scent diffuser from your Apple …

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Retail

Improving Your Retail Fashion Store Environment

If you have a retail clothing store, you may wonder how the sensory elements (sight, sound, scent, touch and taste) in your store affect customer …

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Retail

Why Shopping Malls Should Scent

In previous posts about retail scenting, we have concentrated on individual stores. But there is also reason for indoor shopping malls to use environmental scenting. …

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Fragrances

Warm & Fresh Scents and Seasons

Have you ever wondered why we prefer warm scents like vanilla, tobacco, leather and cinnamon in the fall and winter and fresh scents like berries, …

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Retail

The Senses in Store Design

When customers walk into a store, all of their senses are engaged. They see the lighting, colors and displays. They hear the type of music …

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Fragrances

The Big Picture on Scent Marketing

In this blog, we frequently let you know about new and exciting research on the effects of ambient scent and how it can help businesses …

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Entertainment

Ambient Scent Is the Star at the Movies

When you think of going to the movies, one thing that comes to mind may be the smell of popcorn. According to a study done …

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Hospitality

How Scent Stimulates Social Interaction

Social interaction is universally viewed as a positive thing. People derive numerous benefits from interacting with others, whether they are close family and friends, acquaintances, …

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Events

Air Esscentials Adds Important Sensory Element to “Social Media on the Sand” Conference Hosted by Beaches Resorts, Turks & Caicos Islands

MIAMI, Oct. 14, 2019 /PRNewswire/ — Beaches® Resorts is gearing up to host its annual “Social Media on the Sand Conference,” an exclusive invitation-only event at the …

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Hospitality

Next Level Scenting for Hospitality

If you are a frequent reader of this blog, you know that the hospitality industry was an early adopter of scent marketing (you can read …

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News Articles

The History of Scent Marketing

Because scent marketing is a strategy that has long been “under the radar,” many news articles about it hail it as a new phenomenon. Some …

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Health

Scent & Body Image Perception

Having an unhealthy perception of your body image can lead to a host of mental disorders, including eating disorders, depression, anxiety, low self esteem, substance …

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News Articles

Happy Birthday to Us

This September, Air Esscentials is turning 14! Time flies when you’re having fun, so it seems like just yesterday that Spence Levy, his brother Marc …

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Memory

Forget Me Not: Scent and Memory

When it comes to business, getting your customers and prospects to remember your business and important features about your product is a top priority. Scent …

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Experiential marketing

Making Shopping Fun

There are two kinds of consumers: hedonic and utilitarian. Hedonic means that the person is more likely to evaluate a product or store based on …

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Health

Scenting for Seniors’ Well-being

While you want your assisted living facility or nursing home to smell nice so that it is pleasant for visiting prospective families and the seniors …

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Health

Scenting for Nursing Homes & Assisted Living Facilities

Over 800,000 older Americans live in assisted living facilities and another 1.5 million live in nursing homes. The population of people 65 years and older …

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Health

Fighting Smoke with Scent

If you are a cigarette smoker who wants to quit, there is some good news. Sniffing a pleasant scent can help reduce cigarette craving significantly. …

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Fragrances

Fragrance Innovations and Trends

It is no secret that people have different ideas of what smells good. Nevertheless, fragrance preferences can shift over time due to cultural forces. It …

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Health

Safety Scents

The sense of smell evolved early as a sort of early warning system, to alert our ancestors to danger from spoiled food, fire, poisons, predators …

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Services

Scent for Service Businesses

When you sell products, it is easy to measure the effect of a scenting program; more products sold. For service companies, however, things are not …

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Fragrances

Scent’s Effect on Calorie Consumption

Can the type of ambient scent influence how many calories you consume? Scientists say yes. Temperature and Appetite Scientists know that ambient temperature influences appetite …

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Mood

Sensory Design for Your Spa

If you have a spa or are designing one, you should pay particular attention to its sensory design. This includes sight (lighting, color scheme, cleanliness), …

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Retail

Sense-sational Luxury Marketing

More different types of businesses are recognizing how multi-sensory marketing can enhance their brand, make customers feel comfortable and ultimately, sell more. This trend is …

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Retail

Sparkling Scents for Your Jewelry Store

Do you want to increase sales in your jewelry store? Try using environmental scenting. Environmental, also known as ambient scenting, is a marketing strategy where …

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Hospitality

Scent Increases Sales of Vacation Tours

A recent study of using ambient scent in a travel agency showed that the use of scent had a direct and significant effect on the …

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Mood

I Second That Emotion

Scientists have known for decades that scent influences our emotions and moods since it is processed in the limbic system, the seat of our emotions …

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Fragrances

Sleep Scents

Americans have a big problem with not getting enough zzz’s; somewhere between 50 and 70 million US adults have a sleep disorder. More than a …

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Retail

Brick and Mortar 2.0

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Fragrances

The Smell That Satisfies

It’s logical to think that when we smell something delicious, it makes us want to eat that food. But new research shows that may not …

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News Articles

South Florida Brightline Train Service Taps Air Esscentials to Scent Its Terminals

Miami, FL  – For the first time in decades, South Florida residents and visitors have a new transportation option to take them from city to …

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Fragrances

Do You Have Good Business Scents?

Most studies and discussions concerning ambient scenting revolve around using scent to drive consumer behavior. However, scent can also be used in business environments that …

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Fragrances

Winter Fragrance Guide

It may be cold outside, but all the more reason for it to smell amazing inside! Give your customers a respite from winter weather with …

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Events

Air Esscentials Scents “Social Media on the Sand” 3-Day Event Hosted by Beaches Resorts, Turks & Caicos Islands

Miami, FL (October 22, 2018) – Beaches Resorts once again hosted “Social Media on the Sand,” an invitation-only event at the gorgeous Beaches Turks & …

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Fragrances

Beating Flu Season with Essential Oils

Now that it is nearly winter, we should all be thinking about flu season. The flu last year was particularly nasty, with a hospitalization rate …

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News Articles

Air Esscentials Creates Signature Scent for LUXURY Miami Event

MIAMI, Oct. 13, 2015 /PRNewswire/ — Air Esscentials, a leading global provider of scent marketing solutions based in Miami, announced today that it will scent …

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Home

Porsche Design

Air Esscentials, the Leader in Luxury Residence Scenting, Creates Upscale Fragrance for Ultra-Opulent Porsche Design Tower in North Miami MIAMI, Nov. 7, 2016 /PRNewswire/ — Air Esscentials, a …

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News Articles

South Florida hotels discover scents make sense

hsampson@MiamiHerald.com Patrick Farrell / Miami Herald Staff Incense burns in a box in the lobby of the Mandarin Oriental Miami, adding a fresh scent that …

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Workplace

Smells Like Success: Work Scenting in the Gig Economy

Work isn’t what it used to me. In the old days, people would often work for the same company for decades and retire from there …

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Events

Beaches Social Media Event Will Smell Amazing

In less than three weeks, the beautiful Beaches resort in the Turks and Caicos Islands will host a unique event, Social Media on the Sand. …

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academic performance

10 Ways What You Smell Can Change Behavior and Perceptions

Your sense of smell is probably the sense that you most take for granted. In fact, in a survey of people ages 16 to 30, …

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Events

Appealing to Millennials with Environmental Scenting

American Millennials, those aged 22-35 in 2018, are close to becoming the largest generation and are expected to surpass the Baby Boomers by 2019. By …

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academic performance

Scent Shown to Reduce School Stress

With a new school year starting, children, particularly high school and college students, will begin experiencing stress from academic, social and time management pressures. Luckily, …

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Mood

Scent Keeps Customers Engaged on an Emotional Level

A research group recently published a study they did on the emotional effect of scent. They measured the galvanic skin response, like that used in …

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Fragrances

How Effective Is Scent in Marketing Eco-Friendly Products?

Everywhere you go, you see products that are labeled as “green” or eco-friendly and this trend is only gathering momentum as consumers demand products that …

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Fragrances

Wake Up and Smell the Coffee for a Performance Boost

A new study recently published in the Journal of Environmental Psychology found that the smell of coffee improves performance in math. Researcher Adriana Madzharov, a …

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Events

Creating Immersive Sensory Experiences for Fun and Profit

Marketing in the past was more general, interruptive and one-way, and it is no surprise, since it relied almost exclusively on broadcast media such as …

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Retail

Attention: Scenting in Progress

One of the advantages of scenting is that unlike visual or auditory marketing, it cannot be ignored or tuned out. People can’t shut down their …

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Retail

The Antidote to the Retail Apocalypse? Scent!

If you see the news, you have undoubtedly heard about “the retail apocalypse,” where brick and mortar stores are going out of business like crazy …

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Events

Event Scenting Like the Royals

When Harry wed Meghan, one of the things that made the royal wedding so special was the event’s signature scent. A History of Event Scenting …

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Scent branding

Cutting Edge Ways Brands Are Using Scent

Scent is the newest branding tool, as brands seek to create an immersive experience for their customers. Check out these new ways that brands are …

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Customer Corner

Customer Corner – Hawthorne Jewelry Store

Hawthorne Jewelry has been selling beautiful fine jewelry on Kearney, Nebraska’s main street for over 140 years. But a year and a half ago, they …

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Fragrances

Legal Protection for Your Signature Scent

New modifications and interpretations of trademark law are making it easier for you to trademark your signature scent. Scents were first protected as intellectual property …

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Customer Corner

Customer Corner – Sudsies Dry Cleaners & Laundry

  Sudsies is not your ordinary dry cleaner. This upscale, yet friendly company specializes in designer couture wear, and delicate items like wedding dresses, vintage …

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Fragrances

Airline Signature Scent Improves Air in the Air

Virgin Atlantic airline has recently launched a signature scent on its airplanes. The new scent, named Air, has citrus, rose, eucalyptus and lavender and will …

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Fragrances

Enhancing Your Sense of Smell

Think of everyone you know. Chances are, some of them are more tuned in to aromas and may have a better sense of smell than …

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Fragrances

Experiencing Hygge Through Home Scenting

Have you heard about the Danish concept of hygge (pronounced hue-guh)? It is an unpretentious feeling of conscious appreciation, being in the moment and having …

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Fragrances

The Perfect Fragrance Choice

Whether you are scenting your business or home, the fragrance will create a certain feeling in your space. For businesses especially,  the wrong fragrance choice …

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Uncategorized

News Articles

Throughout the years Air Esscentials has worked with many industries and created various scents for different occasions. Read about the work we have accomplished throughout …

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Home

Relaxing at Home

At the end of a long day at the office, wouldn’t it be lovely to come home to an oasis of relaxation? Although we can’t …

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Health

Using Aroma to Improve Quality of Life in Hospice

A hospice in Indiana has a full-time aromatherapy expert on staff to help terminally ill patients have a better quality of life. The aromas are …

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Mood

Light and Scent Can Improve Mood and Improve Public Safety

At a thought-provoking talk at Dutch Design Week 2017, security experts said that light and scent can be used to influence people’s mood and behavior …

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News Articles

Beauty News: A New Fragrance Bottles Miami

by Kaitlin Clark https://oceandrive.com/miami-bottled Close your eyes and think of Miami. What do you smell? That was the question on master perfumer Rene Morgenthaler’s mind …

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Uncategorized

WordPress Resources at SiteGround

WordPress is an award-winning web software, used by millions of webmasters worldwide for building their website or blog. SiteGround is proud to host this particular …

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News Articles

Urgent Care Centers Implement Environmental Scenting Programs

MD Now and Wellspring Health Services Urgent Care Centers Implement Environmental Scenting Programs With Air Esscentials MIAMI, July 13, 2017 /PRNewswire/ — Urgent care walk-in clinics are …

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News Articles

WPC Event

AIR ESSCENTIALS TO SPONSOR WORLD PERFUMERY CONGRESS AND UNVEIL INNOVATIVE WI-FI ENABLED SCENT DIFFUSER Miami, FL  (June 13, 2016) – Air Esscentials, a leading global …

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News Articles

In-Home Scenting for Luxury Community

MIAMI,Nov. 11, 2015/PRNewswire/ –Air Esscentials, a leading global provider of scent marketing solutions based in Miami, is providing in-home scenting to residents of The Mansions …

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News Articles

Miami gets its own official smell

Miami now has a signature scent in a bottle, developed by a master perfumer and introduced during a marketing conference. Marc Levy, left, Air Esscentials …

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